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Eroski is a supermarket chain with nearly 1,000 outlets spread across Spain. It is run as a worker-consumer hybrid co-operative within the Mondragón Corporation group. The establishments vary in size from the largest hypermarkets, simply named ‘Eroski’, down to smaller ‘Eroski Center’ stores . The name Eroski is a combination of the Basque words «erosi» (to buy) and «toki» (place).

In the following chart you can see the evolution of the sentiment about the brand projected on social networks.

The scale of values measures the number of comments for each of the three feelings over time. These comments are automatically obtained and processed by an artificial intelligence system that uses natural language processing techniques.

In the table below, on the left, we proceed to show a series of meters that give us information about the influence of the brand on social networks. We can also, in the graph on the right, see the people with the greatest influence on the brand and the polarity of the message they send about the brand itself.

Facts about brand influence

column1 column2
Number of comments 18,963
Number of users commenting 6,945
Number of favorites generated 13,071
Number of users who have been impacted 9,545,156

Brand main influencers

 

This information has been automatically calculated by the artificial intelligence system using public data from social networks.

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